‘One Day at a Time’ Netflix and You/Us


Dear Kevin,

We did it! We overwhelmed Netflix with our signatures, messages, and tweets — our love for our culture and our community — and they heard us! Yesterday, the company announced a third season of the positively inclusive and pro-Latinx show ‘One Day at a Time’.

¡WEPA! Culture is power and when we organize, we win! 

Celebrate Netflix doing the right thing and renewing One Day at a Time for a 3rd season!

Chip in monthly to help win more culture-shifting campaigns! 

Gloria message from One Day at a Time

Much love and credit is owed to One Day at a Time showrunners Gloria Calderon Kellett and Mike Royce, who have challenged the status quo in Hollywood by building a team that is half women and half Latinx — a feat largely unheard of in the industry!1

Thank Netflix and their One Day at a Time cast for continuing to showcase strong, dynamic, positive (and often hilarious) Latinx and immigrant characters!

Help cover the costs of running powerful, winning campaigns. 

Accurate and fair television representation of underserved communities like Latinxs is important to shift the media narrative about our community, shape public opinion and create a culture that is inclusive and just.

One Day at a Time is a ray of light at a time when Latinx communities are suffering from political vilification and accelerated xenophobia, amplified by the overall negative media depiction of our community. And even though Latinxs are 17.8 percent of the U.S. population, we only comprise 5.8 percent of speaking roles in television and film.2

At a time when Latinxs and immigrants are being scapegoated and vilified3, there is a great need for strong, inclusive, and positive Latinx and immigrant characters on TV.

Join us in celebrating One Day at a Time showrunners Gloria Calderon Kellet and Mike Royce, their incredible team, and Netflix, producing shows that are inclusive, funny, affirming, and culturally influential.

Will you chip in?

Onward!

SHARE

– Matt, Elisa, Favianna, Erick, Reetu, Oscar, Erica, Kelly, and the Presente.org team.

P.S. Can you donate $5 to support our work? We rely on contributions from people like you to see campaigns like this through.
References:
[1] “How One Day at a Time Captures a Community Most TV Ignores.” Vanity Fair. January 26, 2018.
[2] Hollywood Diversity Report.UCLA College. 2018.
[3] “Latin America Hits Back After Trump’s Racist Jab.” Telesur. January 12, 2018.

About eslkevin

I am a peace educator who has taken time to teach and work in countries such as the USA, Germany, Japan, Nicaragua, Mexico, the UAE, Kuwait, Oman over the past 4 decades.
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